maclaran.co.uk

maclaran.co.uk


Royal Central (blog)

Book Review: Royal Fever- The British Monarchy in Consumer Culture
Royal Central (blog)
Otnes and Maclaran also spoke to royal fans such as Margaret Tyler who demands a chapter of her own just to examine her collection of over 10,000 royal family trinkets and the psychology of why she does it. Another interesting and less known character ...



Open Democracy

Anti-consumption in crisis
Open Democracy
Written by Andreas Chatzidakis & Pauline Maclaran Research: Andreas Chatzidakis, Pauline Maclaran, Alexandros Korpas Prelorentzos Project Supervision: Andreas Chatzidakis Shot and directed by Athina Souli Produced by Zoe Kanelopoulou Executive ...



The 'Kate effect': Duchess' royal baby gear spurs retail frenzy
Today.com (blog)
“Kate has already made a major impact on the fashion market – her choices are studied and copied avidly by designers around the world, so we can presume that she will have a similar influence on the baby wear and accessories market,” said Maclaran, who ...



Allure Magazine

Here's Why Sex Doesn't Sell Anymore
Allure Magazine
Pauline Maclaran, professor of marketing and consumer research at Royal Holloway, University of London, says we're currently living in a “moralized brandscape.” “In general, consumers are looking for something that reflects their own identity ...



The Atlantic

How the British Royal Family Became a Global Brand
The Atlantic
In 2013, foreign tourists ranked the tour of the palace as the top “Only in Britain” activity. This article has been adapted from Cele C. Otnes and Pauline Maclaran's new book, Royal Fever. Share; Tweet; Comments. Latest Video · Why Are Humans Awkward?



SBS - The World Game

Maclaren hasn't done enough for Socceroos selection, says Ange
SBS - The World Game
Jamie Maclaren needs to "evolve" his game to get another look-in at Socceroos level, coach Ange Postecoglou says. Source: AAP. 9 Mar - 8:07 AM. The Brisbane Roar striker has scored 13 goals in 21 A-League games this season but was not included in ...

and more »


Refinery29

The "Sexy" Revolution That Victoria's Secret Needs To Own Again
Refinery29
“Victoria's Secret did a very good job of making sexy underwear accessible to women and tapping into the fantasy elements of femininity,” says Pauline Maclaran, professor of marketing and consumer research at Royal Holloway, University of London.



Huffington Post Canada

Victoria's Secret's 2017 'What Is Sexy' List Is Seriously Lacking Diversity
Huffington Post Canada
Lingerie giant Victoria's Secret unveiled their 'What Is Sexy' list for 2017 last week, and while we love the ladies chosen, let's just say it was slightly problematic. "This Is Us" star Mandy Moore won for sexiest actress, while singer Taylor Swift ...
Stay in touch & in style -- Victoria's SecretVictoria's Secret

all 28 news articles »


SBS - The World Game

Intrigue as Postecoglou prepares to trim Socceroos squad
SBS - The World Game
Socceroos coach Ange Postecoglou will shave his extended 30-man squad down by seven players on Tuesday after watching his selection prospects in action over the weekend. Source: AAP. 13 Mar 2017 - 6:46 PM UPDATED 13 Mar 2017 - 6:46 PM ...

and more »